Advertisement

Coles Ends Free Chicken Deal

February 5, 2026 3:34 pm in by

RIP the “Hot Chicken Promise”

Sad news for roast chicken lovers. Coles has quietly axed its “hot chicken promise”, the policy that rewarded unlucky shoppers with a free roast chicken voucher if the warmer was empty. If you missed out at dinner time, you could come back another day and score a chicken on the house. Yes, it was glorious. No, it is no more.

How the Chicken Hack Took Off

Article continues after this ad
Advertisement

The promise became something of a supermarket legend, spreading online as shoppers realised an empty warmer did not have to mean an empty plate. Some customers swore by it. Others had absolutely no idea it even existed, which might be the biggest shock of all.

Why Coles Pulled the Plug

According to Coles, the change is all about better planning and fresher chickens. Stores are adjusting cooking times to keep more birds hot and ready during peak lunch and dinner hours, which should mean fewer sell-outs and fewer disappointed customers.

Staff Are Quietly Relieved

While shoppers are mourning, many Coles workers are celebrating. Staff say voucher requests could be tense and sometimes aggressive. Removing the promise means fewer arguments and less stress behind the counter.

Article continues after this ad
Advertisement
MELBOURNE, AUSTRALIA – MARCH 19: (Photo by Asanka Ratnayake/Getty Images)

The Bottom Line

Australia’s favourite twelve-dollar roast chicken is not going anywhere. The freebie era, however, is officially over. Fly high, hot chicken promise. 🍗

Advertisement