A new study shows Aussie’s have become more distant and disconnected from one another with human interaction becoming a lost form of art and technology playing a greater role in our daily lives.
The study conducted by a wine and spirits company Pernod Ricard Australia, found that 75% of Australians stay at home to stream movies and TV shows instead of connecting with family and friends in person.
The study also showed 56% of Australians say they meet up less with friends because of social media and 47% of Australians feel that relationships with their friends are becoming more superficial.
Neer Korn, sociologist and expert on Australian culture, believes that there are many elements that contribute to the lack of connection including technology and social media adoption, the pace of change in society, the severe decline of trust in society and our transient lifestyles.
Much of this is due to the constant negativity that pervades public and political debate, frustrating their sense of worry and uncertainty,” explained Korn.
“Social media has played a major role in disconnecting people under the guise of allowing them to be more connected. While we may be in touch with others more readily, they have led to declined personal connections.”
Spokesman for Pernod Ricard Australia, Bryan Fry, said it was concerning that Australians are socialising less than in previous years but was encouraged by the move to fix this trend.
“There is a real desire for connection and sharing in today’s world as evident in the survey which revealed that 86% of Australians believe conviviality contributes positively to their well-being. This mindset resonates strongly at Pernod Ricard, where we actively encourage our teams to make a new friend every day,” said Fry.